Your experience is their evidence.

Want to know what teenagers and young adults really want? What they care about? What they like?  How they consume? How they behave? How they think? And what this means for your brand?

Want to figure out how to best reach, engage and serve this generation today
and tomorrow?

Want to futureproof your organisation? And develop the right forward-thinking strategies?

Want to know now what your competitors will only find out when it is too late?

If so, you've come to the right place.

We are Generation K - a boutique advisory firm that works with leading corporations, political players and media organizations who want to inspire, attract, and market to 13-35 years olds globally. Our clients want to know where the world is heading, and make sure they get there first.

Generation K brings to the table over two decades of experience in strategy, forecasting, marketing, campaigning and communications;  a global network of teenagers and young adult advisors; and proprietary methodologies rooted in brain science, behavioral economics and psychology that allow us to provide deeper, smarter and more accurate insights into this generation today and in the future.


If you want to know more, please contact us on